Unit2 (C1) Ident research 5 BBC1 Penguins Christmas ident (2007)

This festive ident has a humorous approach and is very energetic and suits the general target audience for BBC1

Here we can see an iconic example of a TV ident the BBC1 ident. The intended audience is general TV viewers so there is no specific mood set. but since this as played during the holidays we have a festive feel to the ident. the iconic red and white colours of BBC1 are present with the snow and the clothing of the wardrobe. We can also see the BBC1 circle in the shape of the skating ring so the ident has everything a BBC1 ident needs.

Unit2 (C1)BBC1 Doctor Who Christmas ident (2009)

Here is another example of an ident were have a seasonal style for the holidays. In the the ident we have 'Doctor Who' a character that belongs to the BBC meaning that many of the viewers will know. We can also see the classic BBC1 circle make its appearance at the end and will also tie it in with the other idents distinguishing it from other channel idents.

Unit 2 (C1) Old BBC1 Idents

Unit2 (C1) BBC1 Christmas Idents

During the past 30 years the style and presentation of BBC1 christmas have stayed very similar each ident containing the iconic BBC1 title and the reoccurring circle that appears in every ident the font the formality has been replaced over time with a more informal humorous feel and more colourful energetic idents

Research 2

Research 1